About Mark Yessin
Media & Marketing Strategy Leader With Deep Expertise in Retail Media, Omni‑Channel, Dtc & Commerce. Mark’s Strategies Fuse Data, Brand Storytelling, and Performance Measurement to Accelerate Growth.
Media & Marketing Strategy Leader with deep expertise in Retail Media, Omni‑Channel, DTC & Commerce. Mark’s strategies fuse data, brand storytelling, and performance measurement to accelerate growth.
Driving Omni‑Channel Growth
Mark Yessin has a proven track record of modernizing omni‑channel planning for leading consumer brands. From retail media transformation at Gap to scalable commerce performance at Mars, Mark merges data, creativity, and strategic vision to deliver measurable impact.
Leadership in Media Strategy
With deep experience across Fortune 500 environments and high‑growth marketing ecosystems, Mark leads teams, builds cross‑functional partnerships, and drives media planning transformation. His strategic leadership elevates precision marketing and performance measurement to create sustainable long‑term value.
Mark Yessin’s Story
Mark Yessin thrives at the intersection of media, data, and commerce. His career spans leadership roles where he consistently delivered high ROI initiatives, redefined planning processes, and accelerated omni‑channel growth for major global brands. Mark’s expertise in programmatic, retail media, and DTC commerce positions him as a trusted leader shaping the future of performance marketing.